Reader Reviews

“This is the only book I know of that looks at all investment types together over 200 years.

The author (Ken Winans) is one of Wall Street’s top market analyst in stocks, bonds and real estate. His benchmark creations, Winans International Real Estate Index and Winans International Preferred Stock Index are leading indexes on Wall Street.

This book should be required reading in business schools.”

Bill Gibson, CFA, San Francisco, CA

“Some piece of work!”

John Herzog, Founder, The Museum of American Finance

“I really like the new one. It is a beauty!”

Roy Schall, Investor

“The book is beautiful! The audience loved the book. How could they not—it’s great!”

Matt Krantz, Senior Writer USA Today

“We are so impressed by the time, research and knowledge displayed in the book.”

Chris Scoli Zan Media

“Atlas is more than a collection of charts. It’s really a time capsule. Each chart is accompanied by pictures, cartoons, historical documents, old stock certificates, and other artifacts to give you the feel of what was going on in the past.” 

Dr. Bryan Taylor, President, Global Financial Data

“Ken’s new book is the reference I have needed for years! It will stay close to my desk. Sometimes a good reference book is far more efficient and useful than wasting time on the web.”

John Knudsen, Dean, Texas A&M Foundation

“This is a history, investment and art book all rolled into one!

Not only do I recommend it to my business associates, I have had my teenage sons read it for school projects. In fact, a copy of this reference book is in our office lobby for our clients to review.

The book points out how investors forget history and pay the financial price for these mistakes. Much of the same can be said of people who work in the investment business. This book should be required reading in the CFA program, as well as, MBA programs.”

Jim Wilson, CFA, San Francisco, CA

“When I heard about Winan’s Investment Atlas, I knew I wanted to own it. I have my retirement money in the markets and I’m not one to ‘buy and hold.’ My goal is to ride stocks up and sell at the top. I’ve made money in down markets with inverse ETF’s. I have a day job I love, and zero ambition to frantically trade stocks from my cell phone.

What I hunger for is the answer to this question: “What kind of events signify prolonged expansion and contractions?” Fortunately, that’s the exact question the Investment Atlas aims to answer. If I want to time the markets, I need to know where they are headed and why.

Here are some of the topics Winans addresses with photos, charts and concise descriptions: ‘War-From Indians to Iraq, How Wars Influence Investing.’ ‘Disasters-From Kennedy’s Death to Katrina: Buy or Sell?’ Winans has accurate data all the way back to the 1800s correlated to important historical events. He also traces the market impact of the current war against Al-Qaeda.This level of research, plotted against historical time-lines, is not easy to come by. It’s easily worth the price of the book to me.

This is an enjoyable and beautiful book to hold, peruse and contemplate. If you want a better grasp of history and its impact on the markets, I heartily recommend the Investment Atlas to you.”

Rob Ryan, Santa Cruz, CA

“Like many investors, I am bored with my choices when it comes to financial books. I find most are dull to read and written by ego driven professionals. Investment Atlas stands out and is truely educational and entertaining by introducing time-tested investment principles through beautiful exhibits and artwork. It has helped me become a better investor!”

DAW, San Francisco, CA

“This book is for the majority of us that are very interested in stocks and investing but need visual help.”

KB, Los Angeles, CA

“This is an excellent book. It is well put together and lays out the factual history of investment and money. It is also a beautiful book for display with graphics that have been collected from real documents. It is a very amazing book. 

This will be a book that every age group can refer to for information about investment and money for many years to come. Some very interesting comparisons that most of us are not aware of and should take stock in… no pun intended… Investment Atlas.”

Milton Parks, BTC

“I like all the colors and pictures in this book. It makes it fun to read. Very educational and interesting!!!! I enjoyed it!”

DM, Vancouver, WA

“This book is invaluable in clearly illustrating how fear can adversely affect your decision-making ability with regard to your investments. Through a very interesting historical perspective the reader can understand how to respond to current events as they affect his/her investments.”

Kathleen Casey, Kailua-Kona, HI